France’s Audi aspirant rejuvenates and fully electrifies its best-seller
Typically when a new car arrives, its predecessor is deemed old news and mentioned in passing at best. Yet the media launch of the DS N°7 involved the screening of an emotional video montage of its DS 7 predecessor, its stint as Emmanuel Macron’s presidential limo among the highlights.The 7 did a mighty job for DS, contributing 50% of the French brand’s sales for much of its life and selling more than 200,000 units across eight years.Its replacement raids Stellantis’s STLA Medium locker to offer both hybrid and fully electric power (badged E-Tense), with a starting point of £38,290 – a very gentle climb over the outgoing car.
